BHE, Bolton

Established in Bolton for over 50 years, BHE is a family business delivering professional gas, plumbing & heating services to domestic customers in Bolton and across the North West.

Beginning in 2016, our partnership with BHE focused on thorough brand definition, consistent content development and smart website design to Define, Develop and Grow BHE’s domestic audience share in local areas across Bolton and the wider region.

Ally MMGraphic DesignWebBrandContent
Web design services | BHE, Bolton

The story so far

  • Project focus to increase search performance for targeted geographic areas across the North West
  • Brand identification & messaging, website development, copywriting & SEO content development, graphic design & print
  • Consistent online & offline marketing strategy to maximise outcomes
  • B2C website design with user experience, SEO & conversion rate optimisation our primary considerations
  • PR campaigns supported annual Gas Safety Week & BHE’s 50th anniversary
  • Built & maintained strong ‘page 1’ SEO performance for key boiler & gas services in Bolton & beyond
  • Successful services launch, domestic customer acquisition & growth in Lancashire & South Lakes
  • Consistent enquiries for all gas & boiler services across Bolton, the North West & South Lakes
  • Successful paid & organic social promotion to feature special offers & awareness events
Branding & Graphic Design | Leigh, Greater Manchester

page website


increase in enquiries


year partnership

Signage Design & amp; Print | Urmston, Manchester
Signage Design & amp; Print | Urmston, Manchester
We love the partnership approach and the research that Ally carried out in order to understand our business and our work.

The website outcomes have been great, consistently bringing us more customers each month.